We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.
We're honored to receive the 2023 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.
A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption, and well-being of over 230,000 animals across the country.
Subaru and our retailers are committed to protecting and preserving the Earth, not just by our words, but also by our actions.
Since 2018, as part of the Subaru Loves the Earth initiative, Subaru and retailers across the country have partnered with TerraCycle® and have collected over 7 million pieces of hard-to-recycle trash from their communities. Items such as snack bag wrappers, coffee cups, or used cabin air filters from service areas have been diverted from landfills and given a second life by TerraCycle when it is converted into durable furniture and other usable items.
It's our goal to make the pursuit of knowledge available to as many minds as possible.
Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 369,000 award-winning science books. In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of $400,000 in gift cards and school supplies.
In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.
In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.
We should all have a chance to lead a healthy life. We're aiming to give as many people that chance as we can.
Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide.
Serra Subaru's Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Subaru and Serra Subaru Akron believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here.
Serra Subaru worked with us (Northeast Ohio SPCA) to help find homes for some of our pets. This year we brought some many of the 37 puppies we just rescued from a euthanasia list. They were all poorly cared for puppy mill puppies. Please Adopt. Don't shop. Dogs deserve so much better. Serra Subaru not only hosted an adoption event in their showroom, the gifted us with new pet adoption kits for families that day and in the future. They also gave us lots of toys for our puppies--chew toys, tennis balls, and frisbees!!! Thank you Serra Subaru for your financial, gift, and time donations.
Akron Children’s is an independent, nonprofit pediatric health care system that has been caring for children in northeast Ohio since 1890. With two hospital campuses, six regional health centers and more than 50 primary and specialty care locations throughout Ohio, they are making it easier for today’s busy families to find the high-quality care they need. They also operate neonatal and pediatric units in the hospitals of their regional health care partners. In 2022, the health care system provided more than 1.3 million patient encounters. Serra Subaru has continuously donated stuffed animals, toys and other items to Akron Children's and through the Subaru Loves to Care program, also donated blankets to the hospital. These donations go a long way to help bring a little bit of joy and comfort to patients during their stay at the hospital - especially during the holidays
I've worked for Serra Auto Park for 14 years and have the unique opportunity to help with much of our community involvement. Of all of our community connections, the relationship we have with Akron Children's Hospital is the one that touches me the most. Several times throughout the year, we check in with Akron Children's Hospital to see what they and their little patients need. We usually get requests as simple as coloring books and crayons or stuffed animals. Once we receive word of what they can use, we have a drive. It's so heart-warming to see how many of my coworkers care deeply about the children at the hospital and how generously they give. We've been able to take a carload of stuffed animals during the holidays. We've taken boxes of coloring books and cases of crayons. This is all in addition to the annual Subaru Loves to Help® event when Serra donates blankets to the children. The days when a coworker comes in with a big donation are some of my happiest here. There is nothing better than seeing someone show love for someone they've never met. The days when we drop off donations are bittersweet. We know we're helping many children. But seeing how big the hospital is, reminds me of how many sick little ones there are. These visits make me so grateful for the health of my children.
Rose's Rescue is a non-profit all breed rescue run by founder Rose Sachs and a small group of volunteers in Rootstown, Ohio. Every year we rely greatly on our biggest fundraiser, Pasta 4 Paws, to replenish the McCormick Spay and Neuter Fund and to care for all of our rescues. The fundraiser is a basket raffle and bake sale. With the help of Serra Subaru and our other sponsors, April 2023 was a huge success! Much love and thanks to Tom Flory for not hesitating to donate (we hear he is a HUGE animal lover), and Subaru's Casey Dungan (Akron Ohio) for putting together a beautiful basket for us! We appreciate all you do! Thanks Again, Rose's and the 4 legged gang!
Since 2015, Serra Subaru has supported the Akron-Canton Regional Foodbank and helped to provide enough food for 1,356,000 million meals for the 1 in 8 individuals who may struggle with hunger in our community. With inflation impacting many local families and their ability to afford nourishing groceries, Serra’s support means the difference between hunger and hope for so many in our region. Meet Jeanette, 71. She loves to cook. Her grandkids visit often, hoping she’ll prepare a flavorful, homecooked meal. Chicken thighs, macaroni and cheese, spaghetti, and fish with home fries are some of their favorites. Jeanette enjoys creating lasting memories with her grandkids over conversation and a simple meal. But food can be expensive, especially when you’re living on a fixed income. A few years ago, Jeanette started receiving food delivered directly to her home through the Foodbank’s home delivery program. Every other week she receives a box of canned goods, meat, fresh fruits and vegetables and other nourishing groceries. “I feel like a kid on Christmas morning,” she reflects on how she feels when her food is delivered. Because of the home delivery program, Jeanette can have a reliable source of nourishing food and still pay her other bills and unexpected expenses. Thanks to the Foodbank and partners like Serra Subaru, Jeanette has access to nourishing groceries.
Thank you for your donation! The stuffed animals and coloring books you donated are absolutely perfect! We greatly appreciate the support the community provides to those we serve. Your kindness is the best gift of all! Wishing you and your family continuous joy, peace and happiness!
It takes the entire community to teach all of our students well. Serra Subaru is showing their commitment to our school's success by adopting several of our classrooms, and providing additional support for all of our students. Voris CLC teachers will be able to engage students with hands-on experiences related to reading, writing, math, art, science, and technology. We would not normally have the means to do this, and we are grateful for the opportunity! Thank you Serra Subaru!
On June 16, 2022, Akron Children's Hospital received a donation of blankets, craft kits, coloring books, and crayons for the patients at Akron Children's Hospital from Serra Subaru. Our hospital is grateful for the support from this dealership. Serra Subaru is making a difference in the lives of our patients. Thank you, Serra Subaru, for making our patients' stay much brighter.
Through our partnership with Serra Subaru in Akron, Ohio, we hosted our "Spooky Subee" adoption event on Saturday, October 15, 2022. We brought 15 dogs and three kittens and by the end of the event, nearly half the animals in attendance found their perfect, loving home. Thanks to Gwyn from Serra Subaru we were able to ensure all the animals adopted will have a bright and healthy future. For instance, Rowena (renamed Winnie) went home with an adoring couple that recently lost their dog of 14 years. They are now looking forward to many years of caring for and spoiling Winnie.
Serra Subaru partners with Akron-Canton Regional Foodbank to help feed local families Since 2015, Serra Subaru has donated more than $335,000 to the Akron-Canton Regional Foodbank, helping to provide enough food for 1.34 million meals for the 1 in 7 individuals who struggle with hunger in our community. With inflation impacting many local families and their ability to afford nourishing groceries, Serra’s support means the difference between hunger and hope for so many in our region. Meet Joe. Joe, 63, is retired, but with a large household to support, his fixed income and wife’s paycheck simply aren’t enough to make ends meet. “I have six people in the house; most of them are kids; my kids and my grandkids. I'm retired because of my [bad] knees. My wife is working, but all the bills keep going up. It makes buying food very hard,” he said. No family should have to choose between having running water or electricity and food. Joe is so grateful to everyone who ensures that he and his family have food on the table every single day. “I am really glad to get all of the help. Thank you. Thank you very much.” Thanks to the Foodbank and partners like Serra Subaru, Joe is able to provide for his family.
We were so happy when Serra Subaru gave us a call and offered to come help with grounds clean-up this spring. Although the McKinley Presidential Library and Museum maintenance team does a good job, help is always appreciated– especially over a weekend. Some of the Serra employees came out on a Sunday morning to help pick up sticks and any litter that was on the ground. When they finished that, they noticed the adjoining park could use some clean-up too. They spent another hour picking up litter in the park!!! Thank you Serra Subaru for helping us and helping to keep Canton clean.
Serra Subaru helps feed families facing hunger in partnership with Akron-Canton Regional Foodbank. Since 2015, Serra Subaru has donated more than $311,000 to the Akron-Canton Regional Foodbank, helping to provide approximately 1.24 million meals for those in need in our community. Meals that help people like Whitney who recently visited the Foodbank to pick up food for her family and seven others. Each week, she delivers groceries to people who don’t have a car or cannot leave home. “One of the ladies I deliver to, she has back problems,” she said. “And grandpa, he’s home by himself.” Whitney said she’s noticed more people need food assistance since the pandemic began. She is grateful to have full-time employment at a local breakfast restaurant, but “I’m the only person providing right now for my household,” she said. Thanks to the Foodbank and partners like Serra Subaru, she’s able to provide for her family—including her 9-year-old daughter and 4-year-old son—while also lending a hand to others in need.
The Northeast Ohio SPCA is proud to have partnered with Serra Subaru in Akron, Ohio to host the first ever “Spooky Subee” pet adoption event on October 23, 2021. Thanks to a grant from Subaru Loves Pets, we were able to bring 15 puppies and 5 kittens that were fully spayed/neutered, up to date on shots and microchipped for their new owners. We are thrilled to share that all 15 pups found their perfect forever families and some of the kittens went home too! Partnerships like this mean the world to us. Our non-profit, no-kill shelter does not receive any government funding and relies on community partnerships to help keep our doors open. We are incredibly thankful that Subaru is so supportive of the furry community and shares our mission to help every homeless pet find their perfect forever family. Thank you, Subaru!
During the weeks leading up to the start of a new school year, Serra organized a school supply collection for Green Local Schools. Working closely with our district's Family Support Specialists, Serra employees and Serra customers contributed some of the students' most needed items. The Family Support Specialists picked up the results of the effort on September 3, 2021. The items were well organized and assembled in easy-to-carry boxes. Serra employees graciously offered to assist in moving the boxes to cars. Nearly 23% of the district's students are at or below the poverty level. The supplies collected ensured many of these families were set up for success without imposing an additional economic hardship. The district is so appreciative and thankful for not only this opportunity but our community partnership with Serra Subaru and Serra Auto Park
Serra Subaru reached out to me because they wanted to help us at the Canton Free Store and Fresh Market. Our organization started serving Stark County in 1992. We provide gently used clothing, household items, and fresh produce to those in need. We do this in an environment that preserves the dignity that all people deserve on order to help them thrive in society. Serra Subaru asked us what we were most in need of. We asked for men’s and children’s clothes above all else. About a month later, Mike LaGuardia and Casey Dungan show up at our storefront with an Outback packed to the ceiling with clothing for our store. Most of it was men’s clothing since that was our need. They brought us women’s and children’s clothing, household items, and toys. It is such a blessing to have these items for the people who need them. I gave Mike and Casey a tour of our facility. Upon seeing our needs, they promised to continue to support our mission. Thank you, Serra Subaru! -Carrie Maletich Fresh Market and Free Store Coordinator
The story you are about to read is about three, yes three, feline leukemia positive cats who all found a loving home together. Feline Leukemia is not, in fact, cancer. It is a virus that weakens the immune system and causes the infected cats to contract potentially fatal diseases. They can suffer from a runny nose, eye discharge, vomiting or diarrhea as well. As soon as any symptoms are noticed, they should be promptly taken to the vet. Most shelters will not house or keep Feline Leukemia positive cats because it is highly contagious. They cannot be housed or in proximity with any other healthy cats or they risk spreading the virus. We have a room designated for our Feline Leukemia positive cats. They can happily co-exist together, if they are not doing well together, we will separate as needed. Let us start with Terrance. Terrance came to us in July of 2018 as a stray; during his initial intake he tested positive for Feline Leukemia. Terrance was a tough one, he was considered “semi-feral” and could not be touched by many. He would tolerate a pat or two but was always quick to tell you when he had had enough. He waited over 2 years to find his forever home. Now, he sleeps on his new owners’ feet every night! Faith is a feline leukemia positive cat that arrived in our care in August of 2020 and was with us for 2 months before finding her forever home. Not only is she positive for feline leukemia, but she is also blind. This made it difficult for her to navigate the room and all her food, water, and litter had to be on the floor. Faith also did not have any teeth and could not fend for herself. Now, she follows her siblings around the house and runs up and down the halls. Lulu came to us in August of 2020 as well, after she tested positive at another shelter. Lulu was a very shy girl and was not doing well in our group room. She is a tiny girl and was getting bullied for food. Now, she is thriving in her home and does not have to compete for any food or treats. Her new owner gives Terrance, Faith, and Lulu undivided attention and love. Their new owner came in to adopt after losing her 19-year-old Feline Leukemia cat. She was undecided initially and one of our staff members jokingly asked her to adopt all three, and she did, without batting an eye. One feline leukemia positive cat is a big commitment, as their health can be unpredictable at times. She selflessly adopted three positive cats to give them all a chance at a long and happy life. Typically, our Feline Leukemia positive cats tend to stay at the shelter longer than most, as their health issues tend to scare or make potential adopters nervous. Our goal is to educate the public and show them feline leukemia is nothing to be afraid of. We could not be more thankful for our adopters, and for them giving our pets a chance and changing their lives.
ACCESS, Inc. is an emergency shelter in Akron, Ohio that works to address the plight of women and children in our community experiencing homelessness. The agency encourages the development of self-esteem and the attainment of self-sufficiency through its commitment of providing a holistic, safe and supportive environment, and through it's programs of housing, advocacy and empowerment. Each year ACCESS serves anywhere between 400 and 450 women and children with 55% of the residents being children under the age of 18. The blankets provided by Serra Subaru will impact the shelter by providing warm nights for those staying with us this winter. Blankets, twin sheets sets, and pillows are something that ACCESS will always need as residents take all of those home items with them when they leave and exit into their permanent house or apartment. As a result the agency goes through a lot of these items each year. ACCESS would not be able to function without the support of community members like Serra Subaru, and the support provided will truly make an impact this winter season and beyond.
In late September a group of Subaru ambassadors, employees, and volunteers gathered together to pack goodie bags for a group of deploying troops. Serra Subaru donated bags, offered a location, and set up a great area to collect handwritten notes of encouragement. Along with the help of our other volunteers we were able to stuff 150 bags for a local transportation unit leaving in October. The bags were filled with snacks, reading materials, and thank you gifts like a picture frame. Offering support for our hardworking national guard troops was the main goal but surely after seeing all the snacks and reading the handwritten notes we were also able to bring a smile to their faces. Leaving your family and loved ones to help our country is a big commitment and we wanted to say thank you the Subaru way. Mission accomplished! Thank you also to Serra Subaru and Subaru Ambassador program for your support and for always showing just how much Subaru Loves to Care.
Serra Subaru helps feed families facing hunger in partnership with Akron-Canton Regional Foodbank Serra Subaru donated more than $32,000 to the Akron-Canton Regional Foodbank, helping provide the equivalent of nearly 129,000 meals for the 1 in 7 individuals, children and senior citizens in Northeast Ohio who struggle with hunger. It’s because of partners like Serra Subaru that families aren’t forced to make difficult decisions like choosing between a nourishing meal for their children and paying for rent, utilities or medication. Because of their support, families can find hope. LESLIE GENOVESE // Director, Corporate RelationsAKRON-CANTON REGIONAL FOODBANKmain 330.535.6900 // direct 330.777.7572350 Opportunity Pkwy, Akron, OH 44307
Serra Subaru donated books to Uniontown Elemantry during our Subaru Loves Learning Event! These pictures make our hearts smile. We love contributing to our community!
Once a year we volunteer for Habitat for Humanity to help build a local home! We had multiple team members volunteer for a great cause. We are happy to help those that need a caring hand!
Our team members rallied at the Akron Rubber Ducks Stadium to play kick ball and raise money for childhood cancer. We had a great time helping raise money for a great cause!
Serra Subaru donated blankets and coloring packages to Akron Children's Hospital. Along the way, Carolyn and Kathy were able to meet 1 of 70 Therapy Dogs at the Hospital, named Daisy. We are happy to share a little bit of happiness to our community!
We are excited to be partnering with you again for Subaru Loves to Care in June. Thank you to the staff and Subaru buyers! On behalf of our patients and their families, you make a difference!
Serra Subaru had the opportunity to give back to our community by making a book donation to Lake Intermediate School located in Hartville Ohio this month. Partnering with the AAAS we were able to visit with a 2nd-grade class and give over 100 books to share with classmates and the school library. Thanks to Mr. Klein for having us!
On a hot, muggy day, Ali Yoho, Terri Jones and Carolyn Wise from Serra Subaru brought light and joy to the children, families and staff at the Akron Children's Hospital with the delivery of blankets, craft kits and notes of support. Helen Sanders, Mallory Moss and Whitney Romine, along with three student volunteers, welcomed all of us and shared stories about the impact these gifts will make. It turns out, that this group of people was "one big Subaru family" as they shared their connection through the variety of Subaru's owned. Even the students got in on it as they said they would put Subaru on their list of cars to buy! As one of the Subaru representatives shared, "Subaru is a lifestyle." The Leukemia & Lymphoma Society is grateful for the way Serra Subaru shared the love through this visit.
Our team partnered with Summit County Habitat for Humanity to help build a home on June 6, 2018. We worked on two houses in the Akron area. The Serra Subaru team helped by putting up trim, mudding the garage and framing one of the homes. Serra Subaru is committed to giving back to the community, and our time with Habitat for Humanity is just one.
Serra Subaru hosted 'Party for the Planet' with 97.5 WONE and 1590 WAKR, to celebrate Earth Day at the Akron Zoo! Carolyn and Kellie represented Serra Subaru by bringing a 2018 Subaru Outback Touring. They gave out cookies for the visitors, and also had a drawing for an Eco-Friendly Picnic basket, as well as a Compost Barrel! Carolyn also did a quick question and answer on the air with 1590 WAKR.
As part as Share the Love Event, Subaru donated $35,997 to the Akron Canton Food Bank! Serra Subaru also had a food drive called "Pack the Outback", which we packed a Subaru Outback full of canned food for the Akron Canton Food Bank.
Employees of Serra Subaru in Akron joined staff members and volunteers of the local Leukemia & Lymphoma society to deliver cozy blankets, children's craft kits, and dozens of care cards to cancer patients and their families at Akron Children's Hospital. The staff members of Serra were caring and kind with everyone they met, and interacted with patients as well as with doctors, nurses, and other hospital staff members. They even went above and beyond by purchasing the hottest kids' toy, fidget spinners, to deliver to the hospital's young patients to help them pass the time. The Leukemia & Lymphoma Society is so grateful for its national relationship with Subaru and for the local staff at Serra.
Last month Serra held a memorial benefit lunch for one of our employees who lost a child in a tragic accident. To support the employee and the family, Serra's $25-per-person event raised $11,000, with Serra employees donating their time to organize and work at the luncheon. Serra also donated chicken and other food items to support the benefit. We also had multiple vendors participate in the event. We are a true family here at Serra and are grateful for all the great people that make up this organization.
We recently had the opportunity to sponsor a local pet event in our area called Pawchella. It was a celebration of animals with many animal rescue organizations helping to find homes for animals in need. We were at the event with a water station for the all the thirsty two legged and four legged friends enjoying the hot summer day. We love partnering with organizations in our community to give a chance to our furry friends in need!
Serra Subaru was at it again in late April organizing a park cleanup to celebrate Earth Day and support Subaru Loves the Earth. Members from the Serra Subaru team spent a sunny Sunday afternoon picking up trash out of the water ways running through Memorial Park in Canton, Ohio. We were joined by a local Girl Scout troupe who asked if they could help out also...we hope they got some Badges for it! Our cleanup coincided with the Hall of Fame Marathon so we were also on hand to help clean up for the thousands of runners in the race. All in all a great day! We were proud to represent Subaru and Serra Automotive for Subaru Loves the Earth!
This April we had the privilege of presenting our friends at the Akron Canton Food Bank with a record check of $38,000, thanks to our associates and Subaru's Share the Love 2016 event. Representatives at the food bank informed us that this donation would provide 150,000 meals for people in need in our community. Our partnership with the Akron Canton Food Bank will continue into 2017 as we look for unique ways to help. At Serra Subaru, we love to "pay it forward"!
Our friends the the Stark County Humance Society came by last Saturday for our pet adoption event. It was another great success which resulted in 6 adoptions (including one of our associates)! We cooked out for all the pet lovers and everyone had a great time getting a little love from the adorable puppies that stole the show. Serra Subaru is committed to helping organizations that help others. Whether they walk on two legs or four, we want to try help make a difference!
Serra Subaru hosted the Stark County Animal Shelter for a recent pet adoption. We held a cookout for the dozens of giving people who either chose to donate goods or adopt a new pet! In all we helped find homes for 5 dogs and 1 cat along with accumulating a mountain of food, toys and supplies! At Serra Subaru we are committed to helping our furry friends and are planning another event coming up in March....stay turned for details!
Serra Subaru recently partnered with the local Leukemia & Lymphoma Society to help in the fight against blood cancers. Customers and employees of Serra Subaru filled out hope cards and donated blankets to the children affected.
Customers of Serra Subaru and Serra associates filled out hope cards and donated blankets to be given to the children of the community fighting against blood cancers.
For the second consecutive year, Serra Subaru chose the Akron-Canton Regional Foodbank to be the recipient of its Share the Love Campaign. Tom Flory (General Manager/Vice President) and Mike Walker (Sales Manager) presented Shelly Hinton (VP Marketing and Fund Development) and Leslie Genovese (Senior Manager, Major Partners and Corporate Relationships) with a check in the amount of $27,920, bringing the two year total to over $41,000. For over 30 years, the Foodbank has provided food and other essential items to members of the community in need of a helping hand. The Foodbank member programs operate close to 500 food pantries, hot meal sites, shelters and other hunger-relief programs. Sales Manager, Mike Walker, said that he is proud to work for a company that helps support the Foodbank and the vital role it plays in feeding those in need.
Check out a few photos from today's tour of the Akron Canton Regional Food bank. What a great group of people and an awesome facility.
We were able to donate over $10,000 to the Akron Children's Hospital over the Holiday Season. Part of the proceeds from every service visit, every parts purchase and every new or used vehicle sale went to benefit the Akron Children's Hospital.
We had a great time collecting canned food items from our wonderful customers and associates to fill the back of a Subaru Forester to donate the Akron-Canton Regional Food bank.